Tag Archives: Terroir

A Taste of Place

In 2009, Amy Trubek, published her book The Taste of Place: A Cultural Journey into Terroir“. Trubeks’ book is about food. In particular, it is about local food and its connection to place.

One of the concepts that Trubek discusses at some length in her book is that of terroir. You may be familiar with this concept, but if you are not, the Merriam-Webster Dictionary defines terroir as “the combination of factors including soil, climate, and sunlight that gives wine grapes their distinctive character”. While it is a concept most commonly used within the wine industry, it is being increasingly used in discussions taking place around the craft beer. For example, a number of scientific studies show that the same hop varietal grown in two different places will exhibit different taste and aroma characteristics. A study conducted by scientists at Oregon State University showed that “Cascade hops grown in Oregon were characterized by strong citrus, floral, fruity, herbal and resinous aroma. Cascade hops from Washington displayed more tropical and sweaty aroma”. These findings have been replicated in numerous other studies, including one conducted in Italy. The reasons for these differences are quite simple, different soils and micro-climates impact hops differently. As noted by the Italian researchers, “the differences found in the hops were reflected in the beers, which were clearly recognized as distinct by a sensory panel.” In short, hops have terroir.

Approximately, 95% of all hops harvested in the United States are grown in the Pacific Northwest (PNW) states od Washington, Oregon, and Idaho. The growth of craft breweries, however, has resulted in farmers outside of the PNW experimenting with hops as a crop. Their primary customers are local breweries. Hops are now grown in 30+ states outside the PNW. This provides beer drinkers in states such as California, Michigan, and Ohio to taste beer with locally grown hops. And, because of terroir, one can make the case that they are experiencing a s taste of place.

But hops are not the only local crop being used in the brewing of craft beer. Other locally sourced crops are also commonly used. Earlier this spring, I enjoyed a basil honey ale at one of my local breweries, Earnest Brew Works, whose ingredients included locally grown basil. Other examples from across the country abound. Island Brewing Company in Carpinteria, CA brew an avocado honey ale using locally sourced avocados, while Cape May Brewing Company of Cape May, NJ use local beach plums in the making of their Beach Plum IPA.

This basil honey ale from Earnest Brew Works in Toledo, OH included locally grown basil as one of its ingredients.

Some breweries also forage for local ingredients to include in their beer. Foraging simply means “searching for potable ingredients from one’s own property, nearby park or forest, or even neighbors’ backyards” and harvesting these ingredients by hand. For example, Matt Hofmann, the founder of Sahale Ale Works in Grafton, WI brewed a farmhouse ale that included dandelion heads from a nearby nature preserve. In 2015, Bob Kunz, the owner of Highland Park Brewery in Los Angeles, CA produced a Saison using fruits and herbs (lemongrass, sour flower and a half-dozen varieties of lemons and limes) foraged from the back yards of both him and his neighbors. The Saison is appropriately called Yard Beer.

On a recent trip to Italy, I had an opportunity to enjoy another taste of place. I was attending a local food and beer festival in the small town of Lecce nei Marsi (population 1,694) in Italy’s Abruzzo region. One of the local beers available at the festival was an English Browm Ale whose ingredients included the faggiola – beech nuts from local beech trees. The beer, Moricento, is brewed by Beer Park Brewery. What makes Moricento special, at least in my eyes, is that the beech nuts come from ancient beech trees that are located in a UNESCO World Heritage site.

Beechnuts are an ingredient in Moricento English Brown Ale
Moricento – a beer whose ingredients include beech nuts

Lecce nei Marsi is located in the Abruzzo, Lazio and Molise National Park. The park covers 50,000 hectares, 60% of which is covered by beech forests. As noted above, the beech forests in the park are a UNESCO World Heritage Site. This is a somewhat an unusual World Heritage site, as it is part of a chain of beech forests that are spread across eighteen European countries. According to UNESCO, these “ancient beech forests are primeval beech forests that have changed very little over the centuries, because they are preserved in areas that are difficult to reach and because beech trees easily adapt to diverse climatic and geographical conditions. Among the various specimens, there are beech trees over 500 years old”. Thus, when you taste Moricento, you might argue that not only are you sampling a taste of place, but perhaps also a taste of the region’s natural history.

The ancient beech forests of Europe (Source: UNESCO)
Enjoying a taste of Moricento beer at the local food and beer festival in Lecce nei Marse

Further Reading

Carbone, Kayta, Giulia Bianchi, Maurizio Petrozziello, Federica Bonello, Valentina Macchioni, Barbara Parisse, Flora De Natale, Roberta Alila, and Maria Carla Cravero. 2021. Tasting terroir through craft beer: Quality and sensory assessment of cascade hops grown in central Italy and derived monovarietal beers. Foods, Volume 10, Issue 9.

Beck’s, A Lawsuit, and Terroir

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My $12.00 check

Earlier this summer I received a check for twelve dollars in the mail. It was my share of a class action lawsuit that had been successfully brought against Anheuser-Busch (A-B). The focus of the lawsuit was Beck’s beer. Beck’s is ostensibly a German beer. The Beck’s Continue reading Beck’s, A Lawsuit, and Terroir